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Vice President, Strategic Planning

Job Description

ATN is seeking a VP of Strategic Planning to focus on a leading packaged goods client. This role leads the consumer understanding and strategic framework development for our client.  This is an in-office position available in Detroit, Chicago or New York City.

What You’ll Do:

  • Partner with Client Leadership teams to develop and deploy shopper focused program development for agency clients.
  • Key member of new business team responsible for defining scope, strategic approach to opportunities and shopper-centered content.
  • Oversee a group of businesses where you will play a leadership role in key client initiatives, annual planning activities and identifying client growth opportunities.
  • Manage Strategic Planning staff across the business you oversee including their career development, utilization and scope and evolving their strategic planning skills.
  • Identify agency training opportunities for clients and participate in content development.
  • Champion best practices throughout the organization, productively mentor members of cross-functional teams on our approaches and agency outputs.
  • Master of the Marilyn Predictive Commerce Intelligence technology, drive opportunities and adoption with both the internal team and clients.
  • Own development of shopper-focused intelligence gathering and insight development to guide program strategy.
  • On-going identification of approaches and outputs associated with consumer/shopper overviews, market trend analysis and competitive/category behavior assessment.
  • Lead the development of all program strategy and the development of an insightful and inspiring creative briefs.
  • Facilitate brainstorm sessions that inspire big, creative ideas
  • Continually strive to improve the product of the department by developing and integrating innovative approaches.
  • Cultivate strong working relationships with Consumer/Shopper Insights and Marketing Research Directors within client organizations.
  • Successfully generate demand for the services of the department within client organizations.

What You Bring to Us:

  • Bachelor’s degree or greater
  • Minimum of 10 years experience in strategy and planning
  • A highly curious nature
  • Ability to manage, process and apply large quantities of information quickly and accurately to understand the big picture
  • Understands implications of trends across business & functions
  • Proven leadership and organizational skills
  • Excellent written and verbal communication skills
  • Self-starter with strong problem-solving ability
  • Capable of handling multiple projects simultaneously
  • Ability to maintain and grow relationships
  • Travel required on an as-needed basis
  • High level of energy and enthusiasm
  • Comfortable with high pressure, fluid and ambiguous situations
  • Proficiency in Microsoft Word, Excel and PowerPoint required

Salary commensurate with experience

How to apply: Please email your attached resume and cover letter to ATN Manager Jobs

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