Do You Have What it Takes to Be a Brand Ambassador?

Thanks to the experience-driven world we live in today, experiential marketing has grown by leaps and bounds.  With more and more brands turning to experiential marketing to reach consumers through face-to-face marketing efforts comes an even greater need for brand ambassadors.  With that demand, brand ambassador staffing agencies are constantly seeking outgoing and personable people to join their teams!  If you think you have what it takes to brand ambassador, read on!

What Is A Brand Ambassador?

Because humans crave personalized and genuine brand experiences, brand ambassadors play a vital role in experiential marketing. Brand ambassadors are responsible for bringing brands to life through engaging consumer interactions at live marketing events.   They are responsible for making a killer first impression along with creating memorable and engaging experiences for consumers.  When these key connections are made, consumers walk away with a positive and emotional tie to the brand.  And that right there plays a major role in generating awareness for the brand, increased sales, and in converting prospects into brand loyalists.

Key Characteristics and Expectations of a Brand Ambassador

Of course, like any other job, being a brand ambassador is a great fit for some, but not-so-great for others.  Take a look at the questions below to determine if your personality matches what brand ambassador staffing companies typically look for in their staff.

1. Do you have an outgoing and fun-loving personality?
2. Do you have a positive attitude and friendly demeanor?
3. Are you completely comfortable striking up conversations with strangers?
4. Are you a true go-getter and people pleaser?
5. Do you LOVE to smile?
6. Are you super organized with attention to detail?
7. Are you responsible, dependable, and honest?
8. Do you have a professional and polished appearance?
9. Do you have excellent people and customer service skills?
10. Are you a good communicator?
11. Do you work well under pressure and thrive in a fast-paced environment?
12. Are you a team player with a positive, can-do attitude?
13. Are you extremely proactive and a problem solver?
14. Can you adapt quickly to various situations and go-with-the-flow and roll with the punches?
15. Are you versatile and good at multi-tasking?
16. Are you a quick learner who isn’t afraid to ask questions?
17. Do you have the ability to take directions from others and follow specific instructions?
18. Are you highly observant of your surroundings and the feelings of others?
19. Are you comfortable working and standing for long periods of time?

Brand ambassadors are highly personable, full of energy, love talking to people, and aren’t afraid to try new things.  So if you answered yes to the majority of the questions above, you would make a GREAT brand ambassador!

ATN is always looking for fresh new faces to join our event staffing team.  Click below to create an ATN Talent Profile and start receiving job announcements directly to your inbox!