By Lisa Major
Check out some of the recent brand activations and experiential marketing events that we have staffed!
When Major League Soccer kicked off the season with the MLS is Back Tournament, Continental Tire hosted a drive-in event and watch party to celebrate the occasion in Orlando, FL. The watch party brought Orlando City SC fans together to watch their team battle it out on the big screen while enjoying each other’s company safely from a distance.
ATN was thrilled to provide brand ambassadors and a mascot to represent Continental and assist with this exciting event. Our staff welcomed attendees, distributed watch-party gift bags filled with promotional giveaways and tailgating items, and registered attendees for a giveaway.
Brands and marketers are seeking new ways to connect with consumers amid COVID-19, and sponsored drive-in events are giving them the opportunity to do so. From live performances and movie screenings to tailgate parties and more, drive-in events are paving the way for brands and consumers to gather again in low-risk environments.
If you are hosting a drive-in event or experience, ATN Event Staffing is ready to help. With a database of over 370,000 staff nationwide, we can provide you with drive-in event staff, brand ambassadors, labor crews, and more!
Contact us to learn more about our event staffing solutions and how we can help you bring your brand back to life!
Get the latest and greatest in experiential marketing news delivered to your inbox once a month!