From tricks and treats to ghouls and goblins, Halloween offers brands the perfect opportunity to have a little fun with consumers using experiential marketing.
Here, we take a look at 5 brands that took advantage of this spooktacular holiday to engage with consumers in amusing and interactive ways.
Crappy candy in, Reese’s candy out. That’s a win!
No costume, no problem! Spotify has you covered.
Definitely not your average Lyft ride!
No tricks here. #housethattrickortreatsyou
Enter if you dare…
Happy Halloween and may you be blessed with all of the good candy tonight! Cheers!